What an incredible start to NRF2025! The energy and excitement in the air were palpable as we kicked off the conference with a bang. Our TruRating team has been hard at work, and it truly paid off today.
First and foremost, a massive shoutout to our amazing marketing team for creating a booth experience that has everyone talking. The buzz around our booth has been phenomenal, and it’s all thanks to their creativity and dedication.
We started the day with visits to TruRating stores in NYC, including Five Below, JD Sports, the Vessel at Hudson Yards, and Squid Games New York. It was fantastic to see our products in action and hear the positive feedback from customers.

TeamTru at the Vessel at Hudson Yards.
One of the biggest highlights of the day was the launch of our new product, Tap to Rate, which allows customers to simply tap their phone to a sticker anywhere in the store to provide both quantitative and qualitative feedback. Attendees were thrilled to give it a try, and the feedback has been overwhelmingly positive. It’s clear that Tap to Rate is going to be yet another a game-changer in how we gather customer feedback.

The beach is back! Come visit us at booth #929 at NRF 2025.
We held several meetings with retailers that set the stage for future collaborations and growth. Retail influencer Martin Bailie also stopped by our booth to meet with the team, adding to the excitement of the day.

TruRating’s CEO & Founder, Georgina Nelson, with Martin Bailie and TruRating’s CSO, Christian Nelson.
But the cherry on top was our inking our partnership agreement with Toshiba and welcoming them to the TruRating family of partners. We’re thrilled to have Toshiba supporting our innovative Ratings-on-the-Glass functionality, ensuring a fantastic user experience.

Toshiba joins the TruRating family of partners, supporting our innovative Ratings-on-the-Glass functionality.
We have to give a special shoutout to our intrepid CEO, George Nelson, for her continued energy and enthusiasm that keeps us all motivated. There’s two more days to #NRF2025 so please stop by our Booth #929 to meet our amazing team!
Stay tuned for more updates as we continue to make waves at NRF2025. Here’s to an amazing start and continued excitement in the days ahead!