Events

Events

Maximize holidays 2024 sales with expert tips on timing, promotions, and more. Check out our store ops holiday webinar and checklist.
Catch up on Groceryshop 2024! Explore retail media innovations, customer feedback trends, and more. Dive into our full report.
Every retailer wants to convert more non-purchasers into purchasers. But for as long as there have been stores, how retailers understand non-shoppers has largely stayed the same – focus groups and surveys, repeated over and over again. 
Self-checkout remains the hottest topic in retail. So, we thought: why not ask customers what they think? 🤔 In our latest webinar, we took a deep dive into the topic (still) splitting retail, with data from our latest 2024 report into self-checkout and analysis from award-winning supermarket chain Longo's.
From apps and bots, to sustainability and sourcing – global spending on retail technology will reach $263bn by 2027, according to Gartner. But what’s actually having an impact on customer experience?
Customer experience in retail just isn’t working. You’re hearing from your angriest 1% of customers. They’re skewing your decision-making and not helping generate ROI. And worst of all: they still go online and trash your business. During exclusive webinar, we unveiled a better way of doing things: Open CX.
TruRating hit Las Vegas last week for Shoptalk 2024, the annual gathering of retail and CPG leaders. Our CEO Georgina Nelson took to the stage to unveil Open CX, a new, better way to do customer experience. And unlike the old Vegas motto, we’re going to tell-all about what happened there...
"You are learning things when you study this granular behavior, that are often counterintuitive and really surprising," said Bryan Gildenberg, Former Chief Knowledge Officer at Kantar and The CPG Guys Podcast Host. "...having done a lot of in-store research in my life, you find this stuff all the time, but the ability to capture it in real-time is important."
In today's rapidly evolving retail landscape, uncertainties are bound to happen. Consumer behavior constantly shifts, and retailers must adapt quickly to stay ahead. In such times, it becomes crucial for retailers to harness meaningful insights within their control to deliver exceptional service experiences. 
The checkout experience is a critical moment of truth in retail - a chance to either delight or disappoint your customers and critically, the last impression they’ll leave your store with.  The rise of self-checkout (SCO) in retail is by all evidence a growing trend and while retailers reserve the right to be excited about the potential efficiencies and labor cost provided by SCO - there are still certain ambiguities about the perceived benefits on the customer side.
Self-Checkout (SCO) is predicted to grow to a $10 billion market in 2023 - yet for many retailers, the impact on customer experience and overall satisfaction remains a blindspot. Chief Data Officer, Gareth Johns, dives into insights from our research, where we heard from over 40,000 shoppers on their motivational drivers for using self-checkout.
In this webinar, we explore: TruRating polling results from over 170,000 consumers' responses on how inflation has changed, where, when, and how they shop. The tale of two cities: why inflation does not impact every shopper similarly, and how retailers can cater to this shift. A global view of customer behavior by region and age. Examples of retailers' strategies that continue to build strong customer loyalty even in times of inflation.
And it’s with slightly heavy hearts that we say goodbye to NYC, but after such an amazing show, we’re ready to hit 2023 running. As always, the mix of cutting-edge retail tech, retail innovation, and top-notch speakers kept us fully occupied. A big shout out to friends, old and new, who we were able to catch up with in person - you truly brought the beach booth to life
Another busy day in the Big Apple. Day 2 at NRF saw an incredible lineup of speakers take to the stage, while RETHINK Retail capped things off with a fantastic bash bringing together retail thought leaders and influencers in style. 
And it begins! NRF 2023 is here and what better way to kick off the retail year than a showcase of some of the most exciting talent and voices in the industry. The opportunity to meet some of our favorite people face to face is enough to get TeamTru excited – as you might be able to tell from the picture below.

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“Making the right decision is not always easy in retail. TruRating gives us the ability to test and validate our intuitions and act confidently.”

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Worth it or wasted? The consumer view on retail technology in 2024.