Omnichannel Feedback Software

Be open to customer feedback. Anytime, anywhere

Ask one quick question, from a rotating set, at any touchpoint – all with TruRating Flex. Generate insights fast, and cross-reference your omnichannel feedback with responses gathered at point of sale. Plus, put the power into your consumers’ hands with optional follow-ups.

Meet our customers
1

Collect feedback across the customer journey

Pinpoint experience gaps pre- or post-purchase, and discover where you could do more to drive conversion and loyalty.

2

Analyse against POS survey data

Take insights from across the customer journey and validate with your payment terminal feedback, all to quantify the ROI of making a change.

3

Prove you're taking action to customers

Follow up with consumers who want you to do so, and see how you’re doing with likely to recommend scores at each touchpoint in a single dashboard.

1 rotating question, 1 click

Give your customers a feedback experience they love

Email, SMS or in-app delivery

Reach your customers, across all channels

TAP TO RATE

Make it easy to give feedback with a simple tap of the phone, using NFC-powered tech

Omnichannel touchpoints

Integrate easily at any pre- or post-transaction touchpoint

Closed-loop, done right

Put your customers in the driver’s seat with optional follow-up

ai analytics

AI-powered text analytics

Uncover trends and sentiment from open-text feedback

Uncover the issue. Then quantify the impact.

Ask just one question – from a rotating set – at any pre- or post-purchase touchpoint with Flex. Then use TruRating in-store or online to hear from the masses.

Our Flex technology is ready to help your entire organization solve its biggest challenges. So, what do you want to know?

Ecommerce

Optimize shipping costs, delivery and service based on feedback
Read more
  • Optimize shipping costs, delivery and service based on feedback
  • Uncover issues with your delivery partners
  • Follow up with customers who have had a bad experience

Customer
care

Reduce cost-to-serve by improving first-call resolution
Read more
  • Reduce cost-to-serve by improving first-call resolution
  • Uncover coaching opportunities based on live, accurate feedback
  • Keep service standards high with fast, easy-to-give feedback

Omnichannel
ecommerce

Design better omnichannel journeys with accurate feedback
Read more
  • Design better omnichannel journeys with accurate feedback
  • Understand the BOPIS experience in detail
  • Improve the returns experience no matter where someone purchased their item
Showing Slide 1 of 7

Giving Back
with TruCharity

Every time a customer gives a rating, TruRating donates to one of several children’s charities around the world. It’s part of our DNA and one reason consumers love to give their feedback with us.

Consumer Intelligence in action

See what your customers
are actually telling you

Request a demo

Tell us a little about your business and a TruRating representative will get in touch.

By submitting this form, you can review how TruRating handles personal information in its Privacy Policy .

Featured in
Forrester New York Fashion Tech Labs EY Entrepreneur of the Year finalist Gartner Cool Vendor

TruRating captures verified customer signals at the moment of purchase and turns them into consumer intelligence you can act on. Across every store, location, product and channel. Over 1 billion signals captured and counting.

  • Verified signal from every customer, not the loud minority
  • Insights ready to act on the same day, not next quarter
  • Delivered into your dashboards, BI and AI stack

Request a demo

Connect with a TruRating representative for more information about our solutions.

You’ll be in great company...

Aldi-500x200 1

We use TruRating to confirm what customers actually notice and respond to positively, which allows us to quickly roll out a plan based on real data. Then we can double down on what works across our stores.

ALDI

JD-500x200 1

“With other CX programmes, the stats never matched what we observe in store because of low response rates. With TruRating, the numbers make sense.”

JD Sports

bealls-icon

“TruRating provides a consistent, up-to-date view of performance across every channel, it brings our business together in a way no other tool has.”

bealls