Trurating for You

Super simple.
Good for the world.

When you give feedback with TruRating, it really matters. Every rating feeds a trusted consumer review site, plus, we give back to charity, too. Say goodbye to boring surveys. Say hello to TruRating.

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Feedback in the moment

Trusted ratings

Privacy guaranteed

Supporting great causes

Long, complicated surveys

Reviews you can’t trust

Beings asked for personal details

Platforms that don’t give back

We don’t just provide a single star rating – we show you how businesses are performing across each of the areas you care about most.

“As a company that places customer-focused innovation at the heart of everything we do, a partnership with TruRating made perfect sense – it’s smart feedback, for smarter retail.”

GK Software

Ingenico

“We received an average online response rate of 50% last year, which completely blew our minds in terms of quantity and quality of feedback.”

TOMS

Franc Renzi

General Manger, TOMS

“TruRating’s consumer pages have provided us with a layer of social proof we didn’t think we could get.”

The Athlete’s Foot

Steve Cohen

Group GM, Accent Performance Division

“With TruRating Digital we collect more than 80K ratings every week from nearly 50% of our customers as they complete their online purchase.”

Finish Line

“Making the right decision is not always easy in retail – TruRating gives us the ability to test and validate our intuitions and act confidently.”

New Balance

“The speed and volume of the data is the real stand out. We can run tests in a matter of weeks and see the impact on customer experience and spend.”

JB Hi-FI

“Every week we have a cross-departmental meeting to analyse our data – product, customer support, marketing – TruRating truly aligns every department in our business.”

PVH

Oliva Crawford

eCommerce, PVH

“Our TruRating profile page for JD Sports Mall of America now appears above Yelp with 40,000 more reviews.”

JD Sports

“If you work in Store Ops and you’re struggling to understand what’s happening across your store estate – you need TruRating.”

Bealls

Bealls Store Ops Team

“TruRating helped us understand why service and sales were dropping off in evenings. We acted and used TruRating to measure the impact. Scores and sales went up. ”

Longo’s

Longo’s Supermarkets Projects Team

“If you put the customer at the heart of everything you do, TruRating is the perfect partner – the data we get is gold”.

Retail Prodigy Group (Nike)

Trevor Stitt

Retail Prodigy Group (Nike)

“TruRating has revolutionized how we run our business”

Rip Curl

Stephen Domancie GM

Kathmandu/Rip Curl

“TruRating has helped us get real – at the end of the day our customers’ feedback is so important – you can’t hide from it.”

Kathmandu

Loana Bentin

Northern Regional Manager, Kathmandu

“TruRating helps us clearly identify the areas which will have the biggest impact on making our customers happier.”

Retail Prodigy Group (Nike)

Steve Younane,

CEO, Retail Prodigy Group (Nike)

“The future of commerce is a full service and highly adaptive one – TruRating were one of the first additions to our app ecosphere and we are hugely pleased to be a part of their journey still.”

Ingenico

“TruRating is a great partner and a hugely innovative company in the space. Their value add is very appealing to our merchant customers, helping them to improve their businesses.”

VeriFone

“The potential of TruRating is mind-blowing – the power of their data is undeniable. They have already added huge value in our discussions with retailers and partners.”

Mastercard

0 ratings

Live ratings coming in every minute of every day. Thank you for rating 🙂

87%
of us read online reviews
*

87% of us read online reviews
*

Online reviews are pretty much a fact of modern life – whether we like it or not they have a big influence over our purchasing decisions.

*Bright Local

30%
of online reviews are fake
*

30% of online reviews are fake
*

This means we’re making decisions based on information that is often highly suspect.

*Which?

90% of
content is generated by 1% of people
*

90% of content is generated by 1% of people
*

It’s not surprising that feedback doesn’t usually represent how the majority truly feel – do you feel represented by online voices?

*90:9:1 rule

What is best about shopping
in stores?

28%

Look & touch

16%

No delivery times

56%

Staff Advice

In general what is your main reason for shopping online?

11%

Convenience

10%

Price

11%

Safety

Giving back
with TruCharity

You have the power to change the lives of children all over the world every time you rate. This is because at TruRating we believe that companies should give back, which is why we’re here to help the children who need it most.

Trurating for You