Operations

Operations

Proactive customer service in retail is linked to higher spend, with TruRating data showing shoppers spent 12.05% more per transaction.
Suggestive selling techniques and retail examples, plus how to measure whether associates recommend products and what suggestions are worth.
On-shelf availability measures what is stocked, not what shoppers find. Learn how to improve on-shelf availability using customer feedback.
Explore original TruRating data from paying shoppers on grocery, apparel, discounts, value and store experience.
Kate Sizer joins TruRating as Chief Customer Officer, bringing 20+ years in grocery to help retailers turn customer feedback into better decisions.
Groceryshop 2026 takeaways from Kroger, Ahold Delhaize, Instacart and Hy-Vee on AI, retail media, value and customer experience.
Watch Simon Hay and Gareth Johns discuss grocery shopping, store service and promotions. Explore the recording and full research report.
See why Omni Talk picked TruRating as one of five must-see retail technologies for fall 2026, and what stood out about our feedback model.
TruRating joins the NY Fashion Tech Lab 2026 Collective, bringing transaction-linked customer insight to fashion retail leaders in New York.
Explore the advantages and disadvantages of mystery shopping, what research says about sales, and what changes with continuous measurement.
Calculate your retail conversion rate, compare store benchmarks, and estimate the revenue value of a 1 or 2 point improvement.

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Aldi-500x200 1

“We use TruRating to confirm what customers actually notice and respond to positively, which allows us to quickly roll out a plan based on real data. Then we can double down on what works across our stores.”

ALDI

“With other CX programmes, the stats never matched what we observe in store because of low response rates. With TruRating, the numbers make sense.”

JD Sports

“TruRating provides a consistent, up-to-date view of performance across every channel, it brings our business together in a way no other tool has.”

bealls

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Improving ATV – how to get your frontline to think “sales”, not just “service

atv guide