CuSTOMER FEEDBACK PLATFORM

Welcome to Open CX. The new, better way to do CX.

Collect verified customer feedback at the point of sale, online or in-store. Deliver fast insights to your frontline to generate tangible ROI. And get a direct channel to consumers to prove your customer-centricity. All with the world’s first Open CX platform.

Meet our customers
1

Collect feedback you can believe in

Hear from 80%+ of your customers at checkout, by asking just one question from a rotating set. Then, combine that feedback with 50+ data points including basket size and time of day.

2

Run analysis, or get our experts to do it for you

Get the most out of every piece of customer feedback. Access the raw numbers, jump on to your own pre-built dashboard, or have our insights team run advanced analysis for you.

3

Take action… then prove it to customers

Make it easy for store managers or digital teams to make improvements. Then, make sure the world knows just how customer-centric you are with your own public profile pages.

Our payment partners

Take payments? Then you’re ready to use TruRating! Measure the implementation of your new customer experience platform in days (not months or years) thanks to our payment partner BFFs.

Huge response rates

Hear from an enormous amount of your customers with our question rotation methodology

Out of the box

Access customer feedback pronto, with TruRating up and running in days not months

Flexibility

Find out about what matters most to your business with custom questions, and change it up as much as you like

Built-in social proof

Prove you take customer-centricity more seriously than your rivals with public profile pages

Intelligent questions

Ask questions based on multiple variants, including what’s in someone’s basket

Data-Driven ROI

Identify revenue opportunities with every piece of feedback tied to a transaction amount.

Get feedback across the whole customer journey. Simply.

Go omnichannel, the open CX way. Ask just one question at any customer touchpoint – online or offline – and identify what’s really driving customers to buy from you.