CX Icons: Shep Hyken

Shep Hyken, CSP, CPAE is the CAO (Chief Amazement Officer) of Shepard Presentations. As a customer service expert and keynote speaker, Shep works with companies who want to build loyal relationships with their customers and employees. In 2008 Shep was inducted into the National Speakers Association Hall of Fame for lifetime achievement in the professional speaking […]

TruRating Announces Partnership with TSYS to Provide Savvy Retailers with Smarter Customer Insights

ATLANTA – January 22 2019 — TruRating announced today a partnership with TSYS, a leading global payments provider, offering innovative solutions to issuers, merchants and consumers. TruRating will be available on TSYS’s Genius® Customer Engagement platform, where merchants can select innovative solutions that enhance business operations beyond payments. Genius is the flagship product developed by Boston-based […]

Intelligent Customer Feedback for Retailers via new GK Software and TruRating Partnership

ATLANTA – January 9, 2019 — TruRating, customer experience experts specializing in retail and hospitality insights, and GK Software USA, a leading provider of software solutions to the retail, grocery and hospitality industries, announced today that they will be working together to bring even more value to GK Software customers. TruRating’s original point-of-payment customer feedback […]

Profile Pages: a fresh new look for 2019

If you’re a TruRating customer already, you’ll know that our business profile pages recently underwent a spectacular overhaul. To celebrate go-live, we take a quick run through the main features and benefits of the new pages and take a look at why you should be excited about what your new profile page can do for […]

Intelligent Questions – the future of feedback

In the run up to retail’s big show – NRF in case you needed to be reminded – we take a look at the impact of TruRating’s intelligent question logic on the world of customer feedback for our friends at Accuvia. “Whether testing new brands, investigating customer sentiment towards your loyalty program, or rearranging your merchandise… […]

CX Icons: Annette Franz

Over the coming weeks, we’ll be speaking to a variety of experts in the field and there is no better way to start than with Annette Franz, Founder and CEO, CX Journey Inc. and the undisputed queen of customer journey mapping – a CX Icon if there ever was one! With over 25 years of […]

Charity Spotlight: Smile Train

It’s the holiday season and in the spirit of celebrating the things that really matter, over the next few weeks we’re going to be shining a light on the incredible work of some of our partner charities across the world. To kick things off, we spoke to the lovely Beth Angella, who works in the […]

Customer Experience and The Challenge of In-Store Analytics

Getting CX right is hard work.  It’s a continuous effort, and in some cases can require a bold re-think of existing strategy.  As we saw previously, for many commentators, customer experience is the key differentiator in todays’ retail landscape.  It may be hard work, but it’s important. For brick and mortar, one of the big challenges […]

Black Friday: three takes on a hot issue!

Black Friday is ON. In case you hadn’t noticed, the busiest day (should that be week?) in the retail calendar is in full swing, with more shiny discounts on offer than you can shake the proverbial stick at. In the face of the ever-present Amazon threat (despite growing internal challenges of its own), some retailers […]

The 3 types of customers who will shop with you this Christmas

It’s the time of year retailers spend many months preparing for the Christmas shopping frenzy! The National Retail Federation recently reported that retailers will make as much as 30% of their annual sales over this period, so it’s an absolute must to be prepared. Whether it be customer service, experience, marketing, new product ranges, staff […]

The Rise of Customer Experience in Retail

Customer Experience is a deceptively simple concept. That it should be a key focus for retail might seem obvious, but that wasn’t always the case.   A quick online search reveals that more and more executives are now discussing customer experience. But does that mean they’re getting it right? Modern Customer Expectations Over the last […]

Customer experience in retail – definition and strategies

Customer experience (CX) has become the cornerstone of success in the retail industry. It’s not just about selling products anymore; it’s about how customers perceive their interactions with your brand. In a world where fierce competition and customer expectations constantly evolve, delivering exceptional experiences is non-negotiable. What is customer experience (CX)? In its simplest form, […]