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Blog

As COVID-19 continues to cause disruption, we examine how the framing of customer feedback can impact communications with consumers and citizens both.
While many retailers have been focused on the fundamental necessities just to keep operations running over the last few months, as we start to look towards a world in which stores are open again, the question arises, what will be waiting for us on the other side?
Charity is close to the heart of everything we do here at TruRating, and in the light of the disruption and chaos in the wake of the Coronavirus, we couldn’t just sit back and watch.
Continuing a hot streak this year, Team Oz was delighted to take home gold in the category of Retail Supplier of Year.
Coming in hot just before NRF 2020, the TruRating team was delighted to pick up another award for the mantle having been named Best Customer Analytics and Retail Insights Solution of of the year
In 2019 the term customer experience was mentioned over 2,500 times on US earnings calls, x5 more than 2008. While this growth has been praised as positive by the industry, for the average shopper, the real question remains - what's in it for me?
Could an unrecognized phenomena be at the heart of the 'retail apocalypse'?
We recently submitted a guest blog post for our fantastic partners Retail Pro about three simple customer experience tactics you can implement to drive revenue growth for your business. Because we’re generous, we’ve decided to share the intro of the article here, enjoy this taster and be sure to click through for the full read below!

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We use TruRating to confirm what customers actually notice and respond to positively, which allows us to quickly roll out a plan based on real data. Then we can double down on what works across our stores.

ALDI

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“With other CX programmes, the stats never matched what we observe in store because of low response rates. With TruRating, the numbers make sense.”

JD Sports

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“TruRating provides a consistent, up-to-date view of performance across every channel, it brings our business together in a way no other tool has.”

bealls

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Improving ATV – how to get your frontline to think “sales”, not just “service

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