CX

CX

Meet Zack Hamilton, TruRating’s new Strategic Advisor, bringing bold thinking and CX strategies to drive next-level retail performance.
Join TruRating at Shoptalk Europe 2025 to explore how real-time feedback powers unified commerce and drives revenue from digital to in-store
We unveil our Data Maturity Model to help retailers connect insights to outcomes and drive smarter decisions across every store
Gareth Johns shares key takeaways from the dunnhumby ventures Retail Innovation Forum 2025, where experts explored AI, data, and customer experience trends.
Improve customer retention in retail with data-driven strategies. Learn how top brands drive loyalty and repeat visits in our free masterclass.
Improve your customer engagement strategy and loyalty with customer experience analytics. Learn how to turn data into insights that drive revenue growth.
NFC in retail enables fast payments, real-time feedback, and interactive shopping. Learn how this technology is transforming CX.
Learn how to improve customer experience in retail stores with 17 proven strategies, including examples from leading brands.
Bad CX impacts revenue and churn. Learn how to measure the ROI of customer experience, track key metrics, and improve customer satisfaction.
Learn how to create a retail customer journey map and discover the key stages, touchpoints, and strategies for an omnichannel retail journey.
Learn customer insight analysis strategies and techniques to drive smarter business decisions and enhance customer experiences.
At its core, conversion in retail is about turning browsers into buyers. Whether it's online or in-store, the goal is to get customers to complete a desired action, like making a purchase.

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Aldi-500x200 1

“We use TruRating to confirm what customers actually notice and respond to positively, which allows us to quickly roll out a plan based on real data. Then we can double down on what works across our stores.”

ALDI

“With other CX programmes, the stats never matched what we observe in store because of low response rates. With TruRating, the numbers make sense.”

JD Sports

“TruRating provides a consistent, up-to-date view of performance across every channel, it brings our business together in a way no other tool has.”

bealls

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Improving ATV – how to get your frontline to think “sales”, not just “service

atv guide