Shop Smart: How Data, AI and Culture Power Intelligent Retail

Forward-thinking retailers are investing in people and secure digital technology to infuse intelligence across all elements of retail. Inspired by Microsoft 2018 Retail Study, this paper explains how retailers can deliver seamless real-time customer experience across multiple channels, proactively and efficiently connecting their organization to the diverse needs of their customers.

TruRating Partners with Poynt to Empower Smart Merchants with an Appetite for Customer Feedback

Available through the Poynt Apps Marketplace, TruRating Gives Merchants the Potential to Generate an Industry Leading 88 Percent Customer Response Rate TruRating announced today a partnership with Poynt, the maker of the world’s first smart terminal. TruRating will join Poynt’s Apps Marketplace, where merchants can select innovative solutions that enhance business operations beyond payments. TruRating, […]

TruRating’s New Head of Online on How Retailers Can Solicit Real Feedback

Mary Hubbard, Head of Online, talked to Hypepotamus about how she discovered TruRating and knew she had to be a part of the ratings revolution — even if that meant leaving a career in Silicon Valley behind. The interview covers how TruRating’s innovative real-time CX solution allows merchants to understand their customers and make better […]

TruRating’s Q&A with JD Sports’ Retail Director, Wayne Davies

We grabbed a cup of coffee with Wayne Davies, Retail Director at JD Sports, to put the world to rights and talk about the importance of customer feedback at the leading sportswear retailer. TruRating: So, Wayne, let’s start with covering how you managed customer feedback at JD in the past? Wayne Davies: Historically, we used […]

Progressive Grocer: Dos and Don’ts of Grocers’ Feedback Surveys

Grocers can’t afford to put customer feedback on the back-burner, and finding the right solution for collecting reviews can give them the insights they need to succeed. CEO Georgina Nelson tells Progressive Grocer the dos and don’ts of gathering customer feedback. To read the full article, click here.  

Strengthen Decision-Making In Your Business With Binary Questions

Binary Questions

Some questions are hard to answer. Like, how many real customers follow us on social media? Do my new customers come back? What’s changed my life more—TruRating or the cronut? Our scaled questions ask customers to rate from 0 to 9, and work great when you need to assess and understand how perceptions of service, […]

The POS: A Hub for Tech Adoption

To date, e-commerce has had the advantage of being on a constant path of innovation, while brick-and-mortar stores have been slower to adopt new technologies. As e-commerce gains ground, this distinction between the two channels has never been more apparent. A big obstacle to progress within the brick-and-mortar sector is the payment industry’s closed POS […]

PaymentsSource: How Vendors Are Gathering Data on the Least Digital Shoppers

This year’s NRF Big Show brought together some of the biggest names in retail. In her interview with Nick Holland, CEO Georgina Nelson comments on how TruRating’s software provides retailers with the opportunity to receive genuine feedback from customers. To read the full article, click here (paywall).

TruGem: Restaurant Experience Scores Are 3% Higher on Valentine’s Day

Valentine’s Day can be a divisive holiday. For single people, making it through a whole day celebrating romantic love can seem like emotional torture. On the other hand, people in relationships often feel the stress of delivering a perfect date and impressing their partners. If you’re in the latter group, going out to a restaurant […]

Five Steps to Detox Your Business for 2018

Sophie Jillings, our Head of APAC, has worked with some of Australia’s biggest retailers to help them gain insight into how they can improve their business, reputation, sales and ultimately become more nimble and agile. To see her five simple steps for retailers to detox their business and set it on the road to success, go read […]

Serve Up Better Experiences By Focusing on Customer Feedback

In January’s edition of Today’s Restaurant News, our CEO, Georgina Nelson, makes a case for how a restaurant can boost its bottom line simply by enabling real-time customer feedback. She delves into topics such as service, employee training and competitive analysis, and how they can all benefit from gathering timely customer insights. To read the full […]