Every retailer wants loyal customers, but customer retention in retail is more challenging than ever. Traditional surveys often fail to capture real insights, meaning most retailers make decisions based on feedback from just 1% of their customers.
So, what makes customers return? And how can you increase customer retention and boost revenue?
Join us for an exclusive free masterclass on March 19th with Gareth Johns, TruRating’s Chief Customer Officer. We’ll explore real customer feedback from nearly a billion shoppers to uncover how top brands improve customer retention in retail (and how you can do the same!)
Register for ‘Mastering customer retention – how to turn first-time shoppers into lifelong fans’
How to increase customer retention in retail
Increasing customer retention in retail isn’t about guesswork, it’s about understanding what actually drives repeat business. Here’s what we’ll cover in this webinar:
- The #1 reason customers return (and how to apply it in your stores)
- A deep dive into repeat visit analysis from leading retailers
- Simple CX changes that drive higher retention and sales
- Strategies to increase customer loyalty and repeat purchases
Why this matters
Retailers who focus on customer retention in retail see higher profits and stronger brand loyalty. Our data shows that retailers who track and improve customer experience at checkout see increased retention rates and bigger basket sizes within just 90 days.
What is a good customer retention rate for a retailer?
A strong customer retention rate in retail varies by industry, but in general:
- The average retail customer retention rate is 63%
- Top-performing retailers can achieve 70%+ retention by focusing on their CX strategy
- A 5% increase in customer retention can boost profits by 25%–95%
- Loyal customers are five times more likely to purchase again
By improving the customer experience through data analysis, you can increase repeat visits, drive loyalty, and boost revenue.
Meet your host, Gareth Johns
Gareth Johns is an internationally experienced product and data development leader with 20+ years of expertise in using big data and technology to drive business growth for major retailers. He played a key role in scaling dunnhumby, a global leader in customer data science, from a 30-person startup to an international powerhouse in marketing analytics and customer insights for Tier 1 retailers. After leading strategic initiatives across the US and Europe, he went on to Starcount before joining the TruRating team.
Gareth is passionate about transforming the way retailers collect and use customer feedback. At TruRating, he’s helping businesses access real-time, transaction-tied consumer data at an unprecedented scale; revolutionizing how retailers measure and improve customer experience.
Save your spot now
Don’t miss this opportunity to increase customer retention in retail, improve loyalty, and maximize revenue (all with real, data-backed insights!)
Register now and take the first step toward creating a customer experience that keeps them coming back!
