Events

Events

"You are learning things when you study this granular behavior, that are often counterintuitive and really surprising," said Bryan Gildenberg, Former Chief Knowledge Officer at Kantar and The CPG Guys Podcast Host. "...having done a lot of in-store research in my life, you find this stuff all the time, but the ability to capture it in real-time is important."
In today's rapidly evolving retail landscape, uncertainties are bound to happen. Consumer behavior constantly shifts, and retailers must adapt quickly to stay ahead. In such times, it becomes crucial for retailers to harness meaningful insights within their control to deliver exceptional service experiences. 
The checkout experience is a critical moment of truth in retail - a chance to either delight or disappoint your customers and critically, the last impression they’ll leave your store with.  The rise of self-checkout (SCO) in retail is by all evidence a growing trend and while retailers reserve the right to be excited about the potential efficiencies and labor cost provided by SCO - there are still certain ambiguities about the perceived benefits on the customer side.
Self-Checkout (SCO) is predicted to grow to a $10 billion market in 2023 - yet for many retailers, the impact on customer experience and overall satisfaction remains a blindspot. Chief Data Officer, Gareth Johns, dives into insights from our research, where we heard from over 40,000 shoppers on their motivational drivers for using self-checkout.
In this webinar, we explore: TruRating polling results from over 170,000 consumers' responses on how inflation has changed, where, when, and how they shop. The tale of two cities: why inflation does not impact every shopper similarly, and how retailers can cater to this shift. A global view of customer behavior by region and age. Examples of retailers' strategies that continue to build strong customer loyalty even in times of inflation.
And it’s with slightly heavy hearts that we say goodbye to NYC, but after such an amazing show, we’re ready to hit 2023 running. As always, the mix of cutting-edge retail tech, retail innovation, and top-notch speakers kept us fully occupied. A big shout out to friends, old and new, who we were able to catch up with in person - you truly brought the beach booth to life
Another busy day in the Big Apple. Day 2 at NRF saw an incredible lineup of speakers take to the stage, while RETHINK Retail capped things off with a fantastic bash bringing together retail thought leaders and influencers in style. 
And it begins! NRF 2023 is here and what better way to kick off the retail year than a showcase of some of the most exciting talent and voices in the industry. The opportunity to meet some of our favorite people face to face is enough to get TeamTru excited – as you might be able to tell from the picture below.
The retail space is entering a period of change. There is no denying the effects of the 2020 pandemic have changed consumers' shopping habits. George Mason University's Center for Retail Transformation invited four panelists to explore the state of retail in a time of economic uncertainty. 
An increase in inflation has prompted shoppers to change their spending habits, especially in the retail sector. Joe Skorupa, retail consultant and Editor at Large for RIS News, an EnsembleIQ media portfolio, teamed up with TruRating's Chief Data Officer Gareth Johns to discuss the changes in consumer behavior in times of inflation.
This month’s webinar focused on Conversion, Loyalty, and Repeat Visits. Our Chief Data Officer, Gareth Johns, highlighted the three main areas to achieve customer loyalty, sale conversion, and repeat in-store and online visits.
Did you know that you can increase your store's Average Transaction Value by simply using customer feedback? Our webinar series provides retail industry insights through our polling research and case studies to better equip retail professionals.

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Improving ATV – how to get your frontline to think “sales”, not just “service

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